Photography
Social Media
Videography
Archies Fine Coffee
Hermes Creative Awards
Platinum Winner
Social Media Campaign
Archies grew from hundreds to 6K+ followers as SCG aligned its digital presence with its in-store vibe—driving engagement, sales, and expansion.
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TL;DR
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Photography, Social Media, and Videography
Breaking into San Antonio’s indie coffee scene isn’t easy but Archies Fine Coffee had the foundation right. With a loyal customer base, signature coffee creations, plant-based energy drinks, and a cozy speakeasy vibe, the brand was already a local favorite. What was missing was a digital presence that matched the in-store experience. SCG stepped in to refine Archies social strategy, clean up its digital footprint, and create viral-ready content that actually resonated and encouraged sharing.
The result? Organic growth from a few hundred followers to more than 6,000, increased sales, and momentum that helped caffinate three new Archie’s locations. Proof that when your online presence finally reflects your real-world magic, people show up… cup in hand.
