Ampersand
HERMES Creative Awards
Platinum
Overall Website Design
For all the ands in your life: Because life isn’t just one thing, and the product isn’t just for one person: a nod to the multiple uses and applications of the product; inclusive of all potential customers; interesting and new/different in a market that is saturated.
Share this article:
For all the ands in your life: Because life isn’t just one thing, and the product isn’t just for one person: a nod to the multiple uses and applications of the product; inclusive of all potential customers; interesting and new/different in a market that is saturated.
Our Responsibilities
Branding, Package Design, Photography, Social Media, Videography, and Website Development
When the team at Ampersand came to us, they had a great, top-quality product, but no means to sell or promote it to the public. Oh, and no name, either. During our research phase in narrowing down their target audience, we thought we would have it nailed down, but another “and” was always thrown into the mix. The same phenomena occurred when we researched the benefits of the product. Thus, the name Ampersand was born, and the tagline, “for all the ands in your life”.
